Privacy Policy
Effective Date: 10th of May 2025
Kraftwerk (“we”, “our”, or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website [insert URL] (the “Site”). Please read this policy carefully.
1. Contact Information
If you have any questions about this Privacy Policy, you can contact us:
2. Information We May Collect
We may collect and process the following types of personal data:
- Contact Information: such as your name, email address, and telephone number—only when you provide it (e.g. via our contact form).
- Technical Data: such as IP address, browser type, device details, and browsing activity via cookies or analytics tools.
- Transaction Data: if and when purchases are made via our site (in future).
- Marketing Data: information about your preferences and interactions with marketing messages (if opted in).
3. How We Collect Information
We collect data in the following ways:
- Contact Form: Any information you submit is sent to our email and may be stored for follow-up.
- Cookies and Tracking Technologies: We use cookies to enhance your experience on our website.
- Google reCAPTCHA: To help prevent spam and misuse of forms.
- Analytics and Advertising Tools: While not currently in use, we may use in future:
- Google Analytics or Matomo for website usage insights
- Google Ads and Facebook Ads (including Facebook Pixel) for marketing
- WooCommerce for handling e-commerce transactions
These tools may use cookies and collect anonymised or pseudonymised data in line with their own policies.
4. How We Use Your Information
We may use your personal data for the following purposes:
- To respond to your enquiries and provide customer support
- To operate, maintain and improve the website
- To prevent spam, fraud or abuse
- To analyse website traffic and improve marketing efforts (if enabled)
- To process transactions and deliver goods or services (when e-commerce is active)
5. Lawful Basis for Processing
We process your personal data on the following grounds:
- Your consent (e.g. submitting a contact form)
- Contractual necessity (e.g. processing orders)
- Legitimate interests (e.g. improving site performance)
- Legal obligation (e.g. for record-keeping or law enforcement)
6. Data Sharing
We do not sell your data. We may share your information with:
- Service providers assisting with the operation of our site (e.g. website hosting)
- Analytics and marketing partners (if and when tools are enabled)
- Legal authorities, if required by law
7. Data Retention
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including satisfying any legal, accounting or reporting requirements.
8. Your Rights
Under data protection legislation (including the UK GDPR), you have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request erasure of your data
- Object to or restrict our use of your data
- Request data portability
- Withdraw consent at any time where processing is based on consent
To exercise any of these rights, please email us at [email protected].
9. Third-Party Links
Our site may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. Please refer to their own privacy policies.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page, with the “Effective Date” updated accordingly. You are encouraged to review this policy periodically.
